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Dhanlaxmi Bank Ltd
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Type
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Public
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Trade
As
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BSE:
532180,
NSE:
DHANBANK
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Industry
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Banking
Financial
services
Insurance
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Founded
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1927
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Headquarters
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Dhanlaxmi
Bank Ltd,
Dhanalakshmi
Buildings, Naickanal
Thrissur,
Kerala,
India
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Key
people
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GN
Bajpai, Amitabh Chaturvedi
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Products
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Investment
Banking
Commercial
Banking
Retail
Banking
Private
Banking
Mortgage
Credit
Cards
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Website
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Dhanalakshmi
Bank Ltd
was incorporated on 14th November 1927 by a group of enterprising entrepreneurs
at Thrissur city, the "Cultural Capital of Kerala" It is headed by
Amitabh Chaturvedi, Managing Director and CEO of the bank. The bank was
focusing mostly on Southern states like Karnataka, Tamil Nadu, Andhra Pradesh
and Kerala but it is looking for a pan India presence since the last few years.
In 2009, the bank started a brand transformation initiative which included the
change of the logo and related branding treatment across all its customer
touch-points.
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